Anchor Text to optimize your content
Suitable
anchor text makes it easy to convey the contents linked. Anchor text is clickable
texts that points to a link. The format is <a href=”#”>your
text</a>. It will simply show “Your text” pointing to the link mentioned
instead of #. This text tells the users and search engines about the content
you are linking.
With appropriate anchor text, users and search engines can easily guess what the linked page is all about.
Write Anchor Tags Techniques:
1. Add Anchor Tags To Important
Sections Of Your Post
2.
Choose a suitable phrase to represent an anchor text instead of a word or two.
3.
Avoid long anchor texts
4.
Avoid keyword stuffing
5. Use Keywords in Anchor Text
6. The best practice is to put the title of
an article in the anchor text, since most likely you have put the best phrase
in your title.7. Most CMS and blogs use your article title as the H1 header. If you make sure that your keywords are in the title, then they should be in the H1 tag by default as well (Joomla and Word press do this by default, but the functionality is Template dependent).
8. Anchor Text for Links
9. Avoid things: Many times when
we write long articles, we want to show only a snippet and a link that takes
the reader to the full article. This can easily be done in Joomla. However, the
default for this anchor text is “Read More + title of the article”. One way to
optimize your posts is to eliminate the “Read More” portion of the anchor text.
Your anchor text links should contain keywords that describe your article, not
something vague such as, read more, click here, etc. You can choose to only
show the title of your article and removing the “read more” portion. To change
it, go to Article Manager Options and select “Hide” for “Show ‘Read More’”.
10.
The anchor text you use for a link should provide at least a basic idea of what
the page linked to is about.
11.
Aim for short but descriptive text-usually a few words or a short phrase.
Make
it easy for users to distinguish between regular text and the anchor text of
your links. Your content becomes less useful if users miss the links or
accidentally click them.
12.
You may usually think about linking in terms of pointing to outside websites,
but paying more attention to the anchor text used for internal links can help
users and Google navigate your site better.
13. Avoid: using excessively
keyword-filled or lengthy anchor text just for search engines .creating
unnecessary links that don't help with the user's navigation of the site. Using
CSS or text styling that make links look just like regular text. Writing long
anchor text, such as a lengthy sentence or short paragraph of text. Writing
generic anchor text like "page", "article", or "click
here". Using text that is off-topic or has no relation to the content of
the page linked to. using the page's URL as the anchor text in most cases
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