What is Search Engine Optimization?

What is SEO?

Search Engine Optimization (SEO) is the process of improving the visibility of a website link or web address. Normally easy search and find your website or website link. SEO means the position of your website searching result top and related topics are searched in the search engine. seo full meaning is search engine optimization.

It is one of process  of getting traffic from the online all major  search engines such as Google, Yahoo, Bing and other  have such results. Where web page and other pleased such as dates or information are shown and ranked based on what the search engine considers most related to users. Seo( search engine optimization) is one of the top ranking joinable tasks in the world. if any body want to his web carry  to first ranking search Google, yahoo,  and other he must his web site is work under the seo. so  If you want your website to optimize in the major search engines like Google, Yahoo or Bing, you have  to follow a process called SEO, example  If your website is not on the first page of any search engine, please do not be worried about more traffic. But don’t worry   you compile your seo work you web site must be show any search engine Google, yahoo, bing and others of course it shown guaranteed.

SEO Advantages:

Without SEO it's impossible to get high page rank and visibility on top listed search engine. Few major points is describe in details as below:

1. SEO makes a website well structured and easy to accessible for the search engine.

2. On Page SEO make a site organized and SEO friendly within a very short time.

3. SEO ensures the high traffic and visibility on the net.

4. SEO ensures increase the sale and Return of Investment (ROI).

5. Off Page SEO promote the website all over the world.

Types of SEO:

(SEO) Search Engine Optimization is mainly two types of partitions.

1. On page Optimization.
2. Off page Optimization.

On-page Optimization:

Webopedia defines, “On-Page Optimization refers to factors that have an effect on your website or webpage listing in natural search results. These factors are controlled by you or by coding on your page.”

What does SearchMetrics.com has to say about On-page Optimization:

On-page Optimization refers to all measures that can be taken directly within the website in order to improve its position in the search engine rankings.

Now what does On-page Optimization actually means in Layman’s (easier) terms? Or how do I define On-page Optimization, “Anything that you do on a webpage/website using White-hat SEO that directly (or indirectly) increases SERP is called On-page Optimization.”

Isn’t this true and easily understandable?

If you search on Google for On-page Optimization Techniques, you’ll find tons of websites with the same content recycled and rewritten over and over again. Articles that pop on Google’s first page are even as old as 6 years.

On-page Optimization factors:

On page optimization contains many parts. All of them are important....
Meta tag (title, keyword, description)
Heading / title (h1 - h6).
Image Alt tag.
Permalink for URL structure.
Name of page
Keyword based or SEO friendly content.
Competitive Analysis.
Site Study.
Identifying Keywords.
Best Keywords Selection.
Content Analysis.
Refining HTML Code.
Dynamic Page Optimization.
Optimized Pages Development.
Broken Link Check.
RSS Feed Creation.
Hyperlink Title Tag Optimization.
XML Site, map Generation & Submission - Google, Yahoo Explorer & Bing

Website Evaluation and Analysis.

Off-page Optimization:

Off page optimization is a process that will be effect your site but it is not a code oriented on the site. All involvement will be outside of your site to improve the site on search engine rankings. Such type of off page activity increase your rankings to build up more link and lead to better pagerank and search engine ranking within very short period of time. One thing is very important about quality; you have to have tried maintaining a quality link building otherwise no positive impact on your site ranking in the major search engine.

Off-page Optimization factors:

Directory Submission.
Reciprocal Link Building.
Non-Reciprocal / One Way Link Building.
Search Engine Submission.
On line group submissions.
Submission Reports.
Traffic Reports.
Blog Comment Posting.
Blog Creation.
Web 2.0 Profiles.
Blog Directory submission.
Forum submissions.
Social bookmarking submissions.
Video submission.
Classified submission.
Re-Optimization / Maintenance & Monitoring.
Google Analytics Set up.
Google Webmaster Account Creation / Submission.
Photo Sharing

Social networking.
Article submission.
Press release submission
Forum profile
Rss submission